For many organizations, an intranet makes a fundamental change in organizational communications, and also, business process. A change management communications program is a requisite for any intranet launch.
“Even for logical change, many people will be offside,” adds Harris, the author of Change Leadership: Inform, Involve, Ignite! “Don’t underestimate the normalcy of “resistance” and find ways to integrate that resistance into change efforts.”

In short, intranet change management becomes an exercise in “selling” or communicating not only the reason and purpose for the change, but especially anticipating and directly addressing the spoken AND unspoken fears (or apathy) of employees.
Read my complete article: Intranet change management




