Social media and intranet case studies, best practices, & evolution by Toby Ward.
View Article  Intranet CMSs
How many organizations are using a CMS for their intranet? What about a portal solution?


Respondents to the Intranet 2.0 Global Survey provide (530+ organizations ranging from small to huge, in all corners of the globe: 36% come from the U.S.; 24% from Europe; 60% have more than 1,000 employees; 32% have 6,000 or more employees) some very good insight into the use content management systems (CMSs), as well as portals and Intranet 2.0 tools.


Key findings:

  • Less than 2/3s of organizations use a CMS for their intranet (62%)

  • 24% use a custom built CMS (home grown CMS)

  • 25% use an off-the-shelf solution

  • 11% use a portal solution

  • There is no dominant CMS solution – no one vendor has more than 20% market share

    • Microsoft SharePoint is used by 20% of those that use a CMS

    • Interwoven, Documentum and Vignette each have 4% market share

    • No other solution was cited by more than 8 organizations (2.5% share)


Clearly SharePoint's dominance in the market is showing here. Though only 20% of the respondents are using it as a CMS. For those that have implemented Intranet 2.0 tools, SharePoint (MOSS 2007) is present in 46% of the organizations (though some organizations are using multiple tools including SocialText, Confluence and MediaWiki). In other words, SharePoint is being used as a CMS, but its not its strength which is collaboration sites, document sharing, and portal functionality / features. SharePoint is more often being used for collaboration and portal functionality.


My full presentation on the Intranet 2.0 Global Survey findings is next week at J. Boye – Philadelphia 2009. There are still spots left if you want to register now (and some great case study presentations as well). The full study findings will be sent to survey participants only in mid-May (TBA) followed by a participant only webinar (yes you have to take the survey to get the results).


Speaking of intranets and measurement this is a great free webinar with a terrific case study from PNC Bank: Measuring Intranet Success in the Real World (Case study with PNC Financial Services group) Date: Thursday, 12pm EST – Register Online.


ALSO...


Social Media Webinar for Educators

This webinar is free and designed for university professors, instructors, and students. Topics for discussion include the role of the new media, how the Web is evolving, and what to expect in the future. Best practices and tips for how to engage with others and build trust in a virtual world will also be discussed. Hosted by Plank Center, the one-hour discussion and presentation is on May 1, at 1:30 CDT.


Moderated by Keith Burton, President, InsidEdge, presenters include Robert French, Instructor, PR & Digital Media, Auburn University; Jeff Beringer, SVP, Dialogue/GolinHarris, and Toby Ward, Founder and CEO of Prescient Digital Media.


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View Article  Intranet 2.0 Global Survey Results
THE SURVEY IS CLOSING & YOUR PARTICIPATION IS REQUIRED -- THE FINDINGS ARE FREE!

500 organizations of all sizes from across the planet have participated and the findings are invaluable - and surprising. If you haven't already done so, please take 8 minutes to take the Intranet 2.0 Global Survey and you’ll get a copy of the full results including the good, bad and learned lessons. Please also direct clients and fellow colleagues. It doesn't cost anything, and I'm not charging anything.

PLEASE TAKE THE SURVEY EVEN IF YOU DO NOT HAVE INTRANET 2.0 TOOLS -- WE REQUIRE BOTH PERSPECTIVES!!

Respondents who complete the survey will be eligible to win $400 (a random email address will be drawn from all responses to the survey). All respondents will also receive a full copy of the results at no cost.

Here's a sneak preview of some of the findings so far:

  • 43% have intranet blogs (10% enterprise deployment); 11% have no plans or interest

  • 47% have intranet wikis (16% enterprise deployment); 10% have no plans or interest

  • 23% have intranet podcasts (6% enterprise deployment); 30% have no plans or interest

  • 17% have intranet social networking (5% enterprise use); 20% have no plans or interest

  • 21% have intranet content tagging (9% enterprise use); 24% have no plans or interest

  • 37% have intranet RSS (12% enterprise use); 12% have no plans or interest

  • 47% have intranet discussion forums (20% enterprise use); 10% have no plans or interest

  • 46% have intranet instant messaging (28% enterprise use); 20% have no plans or interest

  • 8% have intranet mashups (3% enterprise use); 46% have no plans or interest

  • 48% of organizations using SharePoint for Intranet 2.0 tools


A sneak preview of the findings and some of the case study examples will be showcased at J.Boye 09 in Philadelphia (May 5-7, 2009). Register now & receive a fantastic deal on a technology / communications conference of this quality that includes multiple tracks on intranet, SharePoint, content management, user experience and more. J. Boye also features star speakers including the NY Times' David Pogue.

TAKE THE INTRANET 2.0 GLOBAL SURVEY

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