(TORONTO, ON) Not only has it not lived up to the hype, but personalization via the corporate intranet portal is massively expensive to implement.
In The future of portals at the turn of the year, I espoused the need for portal vendors to make it easier for organizations to implement personalization. All portal products offer user employee personalization options. However, very few organizations have actually enacted or properly implemented user personalization once they’ve purchased a portal product. Most employee portal implementations feature customization (e.g. choose the type of color or position of a content portlet or gadget) or role-based personalization that is pre-configured by the administrator (e.g. sales role page or site).
More portal companies should try to make it easy for organizations to role out and implement role-based personalization – something that largely relies a lot on offline planning and process. The technical implementation will be better and be augmented by enhanced consulting services not previously focused on by the portal vendor.
Read my entire article The hype of personalized portals on the Intranet Insider blog on Communitelligence.com
--
For more intranet news visit www.IntranetReport.com




