Every intranet should have a business case; a justification for being, including metrics that prove its worth. Along with user satisfaction, traffic metrics, and ROI, benchmarking information (what others are doing) is also important to know.

For the best possible data, the 2007 Global Intranets Survey (hosted and conducted by Jane McConnell) needs your participation. If you are an intranet manager or consultant then it’s in your best interest to spend 30 - 60 minutes completing this survey.  Every respondent will receive a complete report of the findings – which is very good intelligence for your intranet business case.

To participate in this year’s2007 Global Intranets Survey pleaseContact Jane McConnell.

The 2006 Survey revealed a number of key trends:

• 13% said their senior management perceived the intranet as "business critical
• 55% said their employees would be disturbed in their work if the intranet "went down" for 1 to 2 hours
• 60% say the main obstacle preventing the intranet from achieving its potential is that it is "too communication" and lacks integrated applications
• 70% say that a "lack of awareness of the potential role of the intranet" slows down strategic decision making
• 47% expect their intranet budgets to increase over the next 2 years
• Only 26% are required to measure ROI to justify new or current investments.
• Only 28% have implemented internal blogs and/or external blogs and/or wikis

Take the 2007 Global Intranets Survey by contacting Jane McConnell.

The 1980s and 1990s were tough times for British Airways. The new millennium was not kind either when in the wake of the 9/11 terrorist attacks, some analysts began to wonder if BA would survive at all and talked openly about bankruptcy for more than one airline.

Since 2002, the company has re-engineered an impressive turnaround with an aggressive focus on cost-cutting and productivity. In late 2002 its share price had slumped to below £100; today BA’s share price is hovering around £500.

One catalyst for change during the impressive turnaround, in a hugely challenging business and environment, is the BA intranet. In 2001, BA put in place an ambitious plan for a low-tech intranet with lofty targets. Building on what some would call an antiquated platform, Lotus Notes and Domino, BA built an intranet that is delivering a measured value of £55 (more than US$100 million) per year.

“I have to admit I do get envious when I hear about all the technology that others (companies) are using,” confesses Alan Huish, BA’s manager of employee self-service when asked about using Lotus Notes. “But you cannot argue with our results.”

Read my complete case study feature Low-tech, high-value intraneton Communitelligence.com