While booming on the Internet, blogging on the corporate intranet is only in its infancy. But corporations are taking note.

Companies like InfoWorld and Disney are doing it and there are software companies that are selling blogging software specifically for the intranet including Technorati and Six Apart. IBM now has more than 10,000 blogs on their intranet.

Kevin Newcomb has written an interesting piece on ClickZ on the use of blogs by McDonald’s employees:

“Last week, the company began an internal program that introduced corporate blogs, available only on the corporate intranet, behind the firewall. While this is seen as a small first step, it's an important one in a company the size of McDonald's, said Steve Wilson, senior director of global Web communications for McDonalds. Wilson spoke to a crowd of bloggers and curious marketing folk at Monday's BlogOn social media summit in New York.”