Jakob Nielsen is a smart guy. The godfather of web usability knows his stuff. You only need to read his column (www.useit.com) to know that he knows he’s smart. He tends to where it on his sleeve, but he’s earned it – and I enjoy reading it.
As far as usability goes, he’s the king. He’s trying to be a real intranet guru, but he really has not proved he can move beyond usability. He over-emphasizes usability – which is an important aspect, but not the most important.
In my years of working on intranets, I have calculated the value of usability at about 15% of an intranet’s value – with content and planning & resources (governance, process, publishing, funding, staffing, etc.) representing 30% each.
Usability however has its place and Dr. Nielsen has written a great piece on standard deviation and the number of users to test when doing usability testing (see Quantitative Studies: How Many Users to Test?). In short, Nielsen says that testing “20 users typically offers a reasonably tight confidence interval.”
Read the rest of my article Usability overkillat my Intranet Insider blog at Communitelligence.com.
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ON A PERSONAL NOTE: I celebrated my 7th anniversary with my darling wife today! (That’s 13 years together now; 2 kids; 3 houses; and far too many air miles and not enough champagne!). We sipped Verve Cliqout next to the creek at sunset… funny how anniversaries slow down as you age up with celebration in close proximity to yet more and more kids!).
Speaking of kids… my five-year old Rachel just graduated from pre-school and will be starting kindergarten in September (French bilingual kindergarten). *Sniff* they grow-up so fast! Congratulations sweetheart!
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A hearty welcome to our new clients at Prescient Digital Media: Alberta Family Health Practice and the Air Canada Pilot’s Association – welcome aboard!
© 2006 Toby Ward - Prescient Digital Media


