Social media and intranet case studies, best practices, & evolution by Toby Ward.
Re: Re: Employee social networking (case study)
by Toby Ward
Good points and questions. Though I'm tired of the productivity argument... do they fulfill their work objectives or not? Are they getting their job done? If so, then who cares if they're spending their time "networking"... by doing so their creating relationships and cementing their own place in the company (which is a good thing if they're in fact doing their job). By getting to know other people in the company, they're getting to know their company better... who would argue that this is a bad thing? Additionally, internal social networking is much different than external... for example, the Q&A feature of SabreTown is a killer business application that has already realized more than a half-million dollars in direct savings for Sabre. So, its a good thing, and its delivered massive ROI (it was implemented very inexpensively). Regards, Toby Ward
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